Petunia grandiflora Bee’s Knees wins FleuroStar Award 2022-23

We are proud to announce that the FleuroStar Award 2022-23 has been awarded to Petunia grandiflora Bee’s Knees from Florensis.

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Seven stunning candidates competing for FleuroStar

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Which entry will succeed Begonia I'CONIA Aroma Peach from Dümmen Orange?

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Ann Jennen takes on Secretary General role at Fleuroselect

Fleuroselect Team 2023

Fleuroselect is pleased to announce a shift in responsibilities within the organisation.

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Celebrate the 'Year of the Poppy and Basil'

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At Fleuroselect, we’re celebrating the 'Year of the Poppy and Basil'! We encourage you to join this promotion initiative by making the Plant of the Year part of your marketing plans.

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Dutch Spring Trials to take place in week 18

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During the first week of May, eight breeders grouped together under the umbrella “Dutch Spring Trials” will be showing their assortment to growers, retailers and industry colleagues.

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Discover the new Gold Medal Winners

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We are proud to present the 2023 Gold Medal winners. In the livestream below, we look back at the previous trial year, interview the Entries and Evaluations Chairman Ruud Brinkkemper in...

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Livestream New Gold Medal Winners


Which entries excelled with unique appearances and outstanding garden performances, and convinced the jury to award them with a Gold Medal? Which new varieties were sufficient innovative and uniform to...

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Merry Christmas and a Happy NewYear

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We wish you a Merry Christmas and a new year full of plants and flowers.

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Job opening: We are looking for a Content Marketing Specialist


Are you an excellent copywriter and would you love to work with plants and flowers? Read on!

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Calendula takes center stage at first digital Home Garden Conference

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On 2nd September, Fleuroselect held its first digital Home Garden Conference. Originally, the event was set up as a live gathering in the U.K.

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Gold Medals 2023

Verbena bonariensis Vanity

Breeder: Van Hemert & Co.

Helianthus annuus Lemon Cutie

Breeder: SeedSense

Helenium autumnale HayDay Golden Bicolor

Breeder: Syngenta Flowers


T   +31(0)71 364 91 01
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The Netherlands