FleuroStar Winner 2022-23

Petunia grandiflora Bee’s Knees

About us

Fleuroselect is the international organisation for the ornamental plants industry. For more than 50 years, industry professionals have joined together to test and evaluate new pot and bedding plants, promote award winners, protect member varieties, network with each other and contribute to the development and advancement of the industry as a whole. Read more


fleurostar evening

FleuroStar Award Evening 2023

Which 2023 introduction will become the new Winner with the Wow-Factor?

We are thrilled to invite you again to the FleuroStar Award Evening on Thursday 15th June from 17.00 hrs to 21.30 hrs. Hosted by the Breeders Avenue group at the Takii FlowerTrials location in Kudelstaart, it promises to be an event you do not want to miss!
Kudelstaart , Netherlands
15.06.2023 - 15.06.2023

Awarded Varieties


FlowerTrials® has recently been incorporated into Fleuroselect. The Foundation has been dissolved and the exhibiting breeders who are not part of Fleuroselect have received a special status within the organisation. Read more

Gold Medal & Novelty Protection

Fleuroselect members may enter their newest varieties into the Gold Medal & Approved Novelty trials. Entries are evaluated versus existing comparison varieties by expert and independent judges on criteria including innovation, practical use, floriferousness and garden performance.

Gold Medal Winners

See all Gold Medal Awarded Varieties here

FleuroStar - winner with the 'wow' factor

The FleuroStar Contest is held annually during the FlowerTrials® in week 24 in the Netherlands and Germany. Over 30 experts from within the industry - breeders, young plant producers, growers, retailers, trade journalists and marketing experts - will score these varieties on visual impact at point of sale and commercial potential.

FleuroStar Winners

See all FleuroStar Awarded Varieties here